The missing half of Adobe Marketo Engage

Web apps, APIs and flow steps, built and hosted by Otowui

Otowui builds what Marketo leaves out: a self-service campaign portal, bulk operations at instance scale, form and data services, and AI access to your own instance. When nothing off the shelf fits, we build it for you.

  • Campaign automation
  • Bulk operations & audits
  • Form, data & file services
  • Custom development
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Web Application

Campaigns on Request

Turn the programs you already trust into guided templates. Your regional teams fill in a short request, you approve it, and Oto-Campaign clones the program, personalizes every asset, schedules it and launches it.

  • Guided request forms
  • Approval before launch
  • Clone, schedule, send
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iOS and Android App

The Guest List in Hand

The iOS and Android app carries the whole registrant list of a Marketo program, offline included. Check people in by tap or by scan, add a walk-in, then close the event on the no-shows. Several phones at one event stay in sync every minute.

  • Full list on the phone
  • Walk-ins with badges
  • Several phones in sync
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MCP Server

Ask Your Marketo

Connect Claude, ChatGPT or any MCP client to your instance and ask in plain language. Audit forms, tokens, campaigns and programs, find what broke last week, and on the Pro plan apply changes that are planned and verified.

  • Any MCP client
  • Plain-language audits
  • Guarded writes on Pro
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WordPress Plugin

WordPress Meets Marketo

One plugin wires your WordPress site to Marketo Engage: Munchkin on every page, WordPress users synced to leads, a subscription center your visitors manage themselves, and form shortcodes that validate before they submit.

  • Munchkin tracking
  • User to lead sync
  • Form shortcodes
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  • Secure Form API

    Secure Form API

    Shield your forms from spam and junk leads: client-side validation rules, invisible honeypot, disposable and role-based email filters, accepted vs blocked logs.

    Details
  • Files Upload API

    Files Upload API

    Let visitors attach files to your Marketo forms. Uploads are hosted securely and the file URL is saved on the lead record. Admin controls and full audit trail.

    Details
  • Merge Duplicates Flow Step

    Merge Duplicates Flow Step

    Deduplicate leads automatically inside Marketo Smart Campaigns. Pick the winning record (newest, oldest or most engaged) and push merges to Salesforce. No code.

    Details
  • Database Flow Step

    Database Flow Step

    Query your MySQL database from any Marketo Smart Campaign and map the returned row to lead fields for real-time enrichment, personalization or scoring. No code.

    Details
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Our expertise

  • Email templates
  • Landing pages
  • Forms
  • Preference centers
  • Web applications
  • APIs & flow steps
  • Mobile applications
  • Integrations
Marketo Consulting

Hands on Your Instance

We work inside your instance, not beside it: audits, integrations, development and day-to-day management. Most of what we ship starts as something your team could not get the platform to do on its own, and ends as something your colleagues use without thinking about it. We write the code, we document it, and we hand it over so your team can run it without us.

Dynamic personalized emails, smart newsletters, forms that scale, a preference center, consent banners, targeted pop-ups, a data model that holds: if it touches Marketo, we have built it before.

Custom Development

Beyond the Catalogue

Every product above started as client work. Bring us a Marketo integration, a web application, an API, a flow step, a website or a mobile app, and the team that built Oto-Campaign and the Otowui MCP builds yours: audit, architecture, development, handover. Templates too, ready for the platform you run. Tell us what you need and we scope it.

Browse our Case Studies

Easy to use, scalable, UX friendly, nice integration with Marketo!

testimonial Thomas Operational marketing manager Agence France Presse

It brings flexibility, autonomy and saves tones of time!

testimonial Anne Sophie CMO AS&H

It is a pleasure to work with true specialists who are on top of their game. Otowui has created for us new email and LP templates that both convey our new brand identity and integrate the best practices of email marketing.

testimonial Marie-Helene Manager Marketing Clients Cegos

When you have advanced needs but few development skills in your marketing team, creating emails and landing pages in Marketo can be tedious. Otowui has completely solved this problem thanks to elegant, easy-to-use templates that can easily be adapted to each type of campaign. We thus take full advantage of the power of Marketo without wasting time on technical considerations.

testimonial Damien CMO Coffreo

The best solution to improve user experience and ease usage of the platforms. Otowui met our requirements both in the Landing Pages we made and in the whole recreation of our website. They bring good modern designs and respect the ergonomics of the website, very user-friendly. The team is quick to respond to queries and respectful of time. My experience has been amazing!

testimonial Camila Marketing Manager Ubika
100+ clients served worldwide since 2022
20+ years in Web development & Marketing automation

Don't take our word for it, Trust our customers!

We are proud of our many satisfied customers, who testify to the quality of our products and services on the web. We have carried out projects for companies in different sectors and of different sizes.

News & Resources

Discover our latest news, events, product updates...

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Create a better experience for your customers and less stress for your team.
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