Solutions
Everything Otowui builds for marketing operations teams, in one catalogue. Web apps that replace hand-written HTML for emails, landing pages and forms. Utilities that run bulk work on your Marketo instance from a spreadsheet. APIs and flow steps that verify, enrich and secure your leads as they arrive, and an MCP server that lets Claude or ChatGPT audit your instance in plain language.
Every product is a subscription, billed yearly or monthly. Most of them are set up with our team rather than bought online: open a product to see what it does, then ask us for a quote or a demo.
Artificial Intelligence
Put a model to work inside your marketing stack.
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Otowui MCP Server
Connect Claude, ChatGPT or any MCP client to your Marketo. Audit forms, tokens, campaigns and programs in plain language. Pro adds guarded, verified writes.
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AI Prompt API
Embed ChatGPT prompts in your Marketo, Eloqua, Pardot or custom forms. Enrich, categorize, verify and moderate submissions in real time. No backend to build.
Marketo Flow Steps
Add a step to your Smart Campaigns.
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Database Flow Step
Query your MySQL database from any Marketo Smart Campaign and map the returned row to lead fields for real-time enrichment, personalization or scoring. No code.
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Merge Duplicates Flow Step
Deduplicate leads automatically inside Marketo Smart Campaigns. Pick the winning record (newest, oldest or most engaged) and push merges to Salesforce. No code.
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Gender Detection Flow Step
Detect a lead's gender from their first name inside Marketo Smart Campaigns. Writes back Gender and Salutation fields, covers 100+ countries, zero-code install.
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Email Validation Flow Step
Validate and verify email addresses in real time inside your Marketo flows. Block disposable and free providers, apply your own lists, with unlimited requests.
Tools & Utilities
Two kinds of work Marketo makes slow.
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Campaign Builder
Turn proven Marketo programs into guided, self-service campaign templates. Your team requests, you approve, Oto-Campaign clones, schedules and launches it all.
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Util-Mkto API Toolbox
Seventeen production-grade tools for bulk Marketo operations: tokens, leads, dedupe, exports, approvals and program cloning. Includes the Otowui MCP Server (Pro).
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Util-CheckIn Event App
Run the whole event from your phone: the Marketo registrant list offline, tap or scan to check in, walk-ins, no-shows in bulk, every phone kept in sync.
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Oto-Mail Email Builder
Build reusable email templates with a drag-and-drop editor and 25 pre-made modules. Unlimited brands and templates, export HTML or push to Marketo or Mailchimp.
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Oto-Page Landing Page Builder
Create landing page templates by drag-and-drop with 25 content modules, preview desktop and mobile, export or push to Marketo. Oto-Form included for your forms.
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Oto-Form Form Enhancer
Upgrade Marketo forms without code: responsive styling, prefill on any site, toggle switches, HTML labels, email validation and HTML thank-you messages.
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Oto-Cal Calendar Links Builder
Generate add-to-calendar links for Google, Outlook, Apple and Yahoo. Style the buttons, set recurrence and time zones, then embed or push to Marketo tokens.
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Oto-Base Database Editor
A clean web editor for the reference tables behind your Marketo automations: unlimited tables, records edited in the browser, CSV import and export for Excel, per-user access.
WebServices
Ten APIs you call from anywhere: a Marketo webhook, a landing page, a form, or a script of your own.
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Submission Counter API
Cap form submissions for events, promotions or limited offers. At the cap, visitors are redirected and you get an email alert. Marketo, Eloqua, Pardot and more.
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GeoIP Lookup API
Enrich every lead with city, region and country from their IP address. Prefill forms and personalize landing pages. Daily database updates, unlimited requests.
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File Upload API
Let visitors attach files to your Marketo forms. Uploads are hosted securely and the file URL is saved on the lead record. Admin controls and full audit trail.
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Prize & Voucher API
Run sweepstakes, giveaways and instant-win campaigns from your forms. Generate encrypted prize keys, bind them to rewards and automate secure prize claims.
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Phone Validation API
Validate national and international phone numbers at the point of entry. Detect line type, carrier and location to stop fake sign-ups and improve SMS outreach.
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Country Data API
Real-time access to a complete, always up-to-date country database: names, ISO codes, flags, dialing codes, currencies, languages and regions for forms or apps.
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Email Validation API
Verify email addresses before they reach your MAP or CRM. Bulk CSV checks, custom whitelists and blacklists, disposable and free-provider filters, no limits.
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Gender Detection API
Predict gender from a first name, with optional country and salutation inputs. Returns male, female, unisex or unknown instantly. 100+ countries, GDPR-ready.
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Form Security API
Shield your forms from spam and junk leads: client-side validation rules, invisible honeypot, disposable and role-based email filters, accepted vs blocked logs.
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QR Code Generator API
Generate unlimited branded QR codes on demand as PNG or SVG. Add your logo, pick colors and module shapes with a simple GET request. No design skills, no SDK.
Wordpress Plugins
Marketo, inside WordPress.
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MarkeDough for WordPress
The all-in-one Marketo Engage plugin for WordPress: Munchkin tracking, user-to-lead sync, subscription management and advanced form shortcodes with validation.