At Otowui, we are thrilled to announce that our very own Clément Secchi is competing in the Olympic Games, proudly representing France. We enthusiastically support our cousin as he competes at the highest level, embodying the values of hard work and perseverance.Read more
Define landing page correctly! Discover the importance of landing pages in digital marketing and how to use them to convert leads in your marketing campaign. Learn best practices and optimization techniques here!Read more
Discover the 5 different types of landing pages and learn how to choose the perfect one for your campaign. Maximize your results with our expert guide.Read more
Discover the definition of a squeeze page and learn how to set up the right kind of landing page for your latest campaign. Collect email addresses and generate leads!Read more
Learn about the differences between APIs VS Webhooks and discover when to use each. Understand how these tools share data and respond to events.Read more
On February 1, 2024, Google will implement a game-changing Gmail Spam-Fighting update, particularly impacting bulk senders of more than 5000 emails daily.Read more
Discover the strategic importance of a newsletter sign up landing page. Learn how your strategy can foster stronger customer relationships & drive growth.Read more
Learn how to use Marketo in this guide. Marketo automation is needed by every marketer to effectively manage marketing and branding campaigns.Read more
Want to make the most of your email preference center and upgrade your email marketing strategy? Here are 7 email preference center best practices to try. Read more
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