News & Resources

Discover our latest news, events, product updates…

Search

Effective B2B Cold Email Templates: 15 Best Templates to Skyrocket Your Sales in 2023

Resources • Posted 1 year ago

Best B2B Cold Email Templates: Learn how to write effective cold emails that get responses from prospects. Read more
Unlocking Inclusivity: A Guide to Web and Email Accessibility Best Practices

Resources • Posted 1 year ago

Explore the best practices for ensuring digital accessibility on the web and in email communications. Learn how to improve keyboard navigation, provide meaningful alt text, establish proper heading hierarchy, and more for an inclusive online experience Read more
The Ultimate Guide to Adobe Marketo Engage Features: Benefits and Use Cases

Resources • Posted 1 year ago

Explore the Adobe Marketo Engage features that can help you grow your business. From email marketing to lead scoring, this marketing automation platform has it all. Read more
Unleash the Power of Marketo Engage: The Ultimate Marketing Automation Tool

Resources • Posted 1 year ago

Discover how Adobe Marketo Engage, a powerful marketing automation tool, can drive new leads to your sales, and optimize your sales funnel and ROI. Read more
Drive Conversions: The Power of a “Schedule a Demo” Landing Page for SaaS

Resources • Posted 1 year ago

Ready to start booking more demos? Our guide to "Request a Demo" landing pages will show you how to make the most of this powerful tool. Read more
Decoding Consent: Opt-in / Opt-out / Double opt-in / B2B / B2C

Resources • Posted 1 year ago

In this blog post, we will delve into the intricacies of consent terminology, exploring the differences in opt-in and opt-out strategies and highlighting the significance of GDPR compliance in granting users explicit control over their personal data and communication preferences Read more
7 Must-Have Elements and 7 Product Landing Page Examples To Inspire Your Next Design

Resources • Posted 1 year ago

Looking for ideas to create the perfect product landing page? Check out these 7 inspiration-worthy product landing page examples and get started on your next masterpiece. Read more
Comply with the right to access to personal Data (GDPR)

Resources • Posted 2 years ago

In this post, we'll discuss the steps for integrating the right of access into a preference center. Read more
Comply with the right to be forgotten of the General Data Protection Regulation (GDPR)

Resources • Posted 2 years ago

The right to erasure, also known as the right to be forgotten, is a key provision of the General Data Protection Regulation (GDPR). Read more
What is the ePrivacy Directive, « Cookie Law »?

Resources • Posted 2 years ago

In this blog post, we will delve into the essence of the ePrivacy Directive, its key provisions, and its significance in the realm of data privacy. Read more
What is the GDPR?

Resources • Posted 2 years ago

The GDPR is a comprehensive data protection law that applies to all EU member states and regulates the processing of personal data. It came into effect on May 25, 2018. Read more
The Unsubscribe Solution: Best Practices for a B2B Email Preference Center

Resources • Posted 2 years ago

Email preference centers are a measure to establish effective communication with subscribers. Here’s how they can benefit your email marketing strategy. Read more

Get started with Otowui today

Create a better experience for your customers and less stress for your team.
You're just a minute away from improving your campaigns.

Pricing Schedule a Demo

News & Resources

Categories

Search

Topics

Martech

Get started with Otowui today